Grace Church came to me needing more than a Christmas logo. They needed a visual world that could live everywhere at once — on a stage screen 20 feet wide, on a 3.5-inch invite card, and in a lobby decorated by volunteers on a tight budget. Everything had to feel like it came from the same place.

The snowglobe became the anchor. I drew every element by hand — the houses, the figures, the starburst — and assembled them into a single graphic that held all of the campaign's meaning. The houses are a nod to the innkeeper in the message and tie into the church's evangelism challenge: there are people all around us who have missed it. The starburst is the radiance of the Lord's glory from Luke 2:9. Nothing in the illustration is decorative. Everything earns its place.

The color direction I pitched was "Colorful Scandinavian Hygge" — bold geometry softened by warm, neutral tones. Energetic enough for a stage. Calm enough to make a lobby feel like somewhere you want to stay.